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Harry Potter- SWOT Analysis http://kidforum.otoiu.com/viewtopic.php?f=38&t=384	Page 1 of 1

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Author:	anamarias [ 24 Jan 2020 23:05 ]
Post subject:	Harry Potter- SWOT Analysis
Strengths Unique story Appeals to children and adults Likable author with compelling personal history Series of seven books Weaknesses Book length Series of seven books Very “British” story elements Fantasy literature was not currently popular Opportunities Two audiences – children and adults Would translate well to film Merchandising appropriate Series of seven books allowed perpetual marketing Author had been compared to successful writers like Roald Dahl Threats Copycat books Story leaks over the course of the seven-book series Negative backlash related to dark perpetual marketing or frightening elements of the story

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